Elevator Pitch Automations

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Videos Aren’t Showing Up When People Search for Them? Try This.

Tag: video seo

  • Videos Aren’t Showing Up When People Search for Them? Try This.

    Have you ever asked yourself “why aren’t my videos coming up when I search for them on Google?” or “why aren’t my videos showing up on YouTube?” or anything like that?

    The answer isn’t so black and white. There are a number of factors that contribute to your videos’ accessibility:

    • Watch Time
    • Short keywords
    • Long keywords
    • YouTube Suggest(ions)
    • Description Length & Content
    • Timestamp Indexing
    • Hashtags
    • Title
    • Location

    In addition to these, the classic SEO rules still apply to videos too

    • Backlinks
    • Social Media Shares
    • Trendiness
    • Search Volume
    • Competition for Keywords

    To have your videos found when people search, you must compete with those who have mastered the art of web search engine optimization and video SEO. The algorithm is grading on a curve so those who have perfect video marketing skills make it a very competitive playing field.

    You can either become a video marketer or hire one to compete with the big league.

    That is why your videos do not show up and other people’s do. Even if by accident, they just happen to have a better grade when it comes to their video SEO.

    For solutions, advanced SEO and professional marketing, try Elevator Pitch Automations SEO

  • How a Marketing Video Improves Website Accessibility

    If you have ever searched for something on Google, Bing, Yahoo, or any search engine, you may have noticed videos come up in the top results now too.

    There are a few ways people are taking advantage of the benefits of video. Marketing is partly about making your products or services easily accessible or else one risks losing customers.

    When it comes to video search engine optimization marketing, the benefits are clear

    • A marketing video provides another way to be found online (ie. YouTube, SEO, etc.)
    • Videos can vividly portray one’s elevator pitch or address a target audience
    • Video SEO provides one with a backlink, keyword marketing & organic engagement

    Using video SEO in one’s strategy can be very beneficial if done well. The improvement to website accessibility is contingent on optimizing one’s marketing video correctly. Filling out meta tags, CTAs, keywords, location(s), titles and backlinks takes research and awareness if one hopes to maximize effectiveness.

    For these and other advanced techniques, Elevator Pitch Animation offers creative solutions.